For Retailers
Sell something worth believing in.
2nd Ground is a fast-moving, story-rich product that resonates with conscious consumers. Our wholesale program is built to help you succeed from day one.
Why Stock Us
Products that sell themselves.
Fast-Moving Product
Stockists have sold 3 bars in the first 30 minutes. The story sells itself — customers pick it up and don't put it down.
A Story Worth Telling
Upcycled coffee grounds, plastic-free packaging, Brooklyn-made. Every element of 2nd Ground gives your customers something meaningful to connect with.
Full Brand Support
Starter kits include samples for your staff so they can speak confidently about the product. We set you up to sell.
Flexible Ordering
No intimidating minimums. Whether you're a small refillery or a multi-location boutique, we'll find an arrangement that works for you.
The Process
Simple from the start.
Apply
Fill out the short application below. Takes less than 2 minutes.
Connect
Mark will follow up personally within 2 business days to discuss your store and needs.
Receive Your Kit
Your starter kit ships with product, staff samples, and everything you need to hit the ground running.
Start Selling
Watch your customers fall in love with a product that's genuinely good — and genuinely different.
Stockist Love
Don't just take our word for it.
"These are amazing smelling bars! So amazing, I sold 3 in the first half hour they were in my store."
"The samples for myself and staff were such a sweet thought. This has quickly become one of my favorite bar soaps — the exfoliating aspect and the citrusy smell is on point!"
"Just what my dry skin needed! After 1-2 uses the coffee really offers a solid exfoliation. Cedar and Bay Leaf seems to be the best seller — we'll definitely be restocking this small batch gem."
Apply Now
Let's work together.
Fill out the form below and Mark will be in touch personally within 2 business days.
Also available on Faire →